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The 22 Immutable Laws of Marketing : by Al Ries and Jack Trout
  • The 22 Immutable Laws of Marketing : by Al Ries and Jack Trout
  • The 22 Immutable Laws of Marketing : by Al Ries and Jack Trout
The 22 Immutable Laws of Marketing : by Al Ries and Jack Trout

The 22 Immutable Laws of Marketing : by Al Ries and Jack Trout

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The 22 Immutable Laws of Marketing  by Al Ries and Jack Trout outlines foundational principles brands must follow to succeed. Covering concepts like leadership positioning, category focus, and brand extension limits, it provides strategic guidance for standing out in crowded markets through consistent, disciplined marketing.
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